Learning

This class, beginning Spring 2025, equips students with practical skills for working at, building, or launching new software ventures, covering topics like problem definition, solution design, software architectures, and integrating AI. In addition to technical topics, the class will touch upon business essentials such as fundraising, intellectual property, and growth strategies, with real-world insights from case studies and industry experts.

Offering and Format: This is a 3cr class in Spring 2025. Semester-long course featuring readings, invited talks, discussions, guided networking sessions, and a course project. This class is intended to be a resource for tech / engineering students, but is also accessible to non-technical students.

Prereqs: This class assumes you have a technical background, ideally computer science, and are interested in exploring entrepreneurship. You should have taken an introduction to programming OR intro to data analysis or database systems (CSE 1224, 1223, 2111, 3241), OR approval from instructor.

For more information, visit go.osu.edu/startupclass

Dr. Jeff Dotson, Associate Professor Marketing with the Fisher College of Business, is teaching several two-day, on-campus Executive Education courses to equip mid-to-senior level professionals with critical skills in a fast-evolving digital landscape. All are applicable to technology leaders looking to supercharge the digital economy. Each course includes a certificate of completion. 

These courses include:

• March 10-11, 2025 - Pricing Strategies: In this course, you'll learn the essential knowledge on setting prices that maximize revenue, align with consumer perceptions and leverage AI for dynamic adjustments. This program applies to both B2B and B2C pricing and will tackle topics such as: Identifying pricing frameworks that are most appropriate for a particular product or market; quantitative methods that can help measure price elasticity and demand; and how AI can enhance pricing strategies through real-time adjustments. Register by February 24. 2025. 
• May 14-15, 2025 - AI-Enabled Product Marketing: This course will provide product marketers with a practical understanding of generative AI and its application in a competitive landscape, including how AI can improve market research and competitive analysis; what strategies can be employed to optimize content for engagement and SEO using AI; among other topics. Register by April 30, 2025.
• September 2025 - AI-Enabled Sales: This course will equip sales professionals with tools to navigate the rapidly evolving digital landscape, where efficiency, personalization and data-drive decision-making are paramount. The program will address topics including how AI can optimize lead generation; how AI can improve sales outreach & communication; and how AI-driven insights can assist in customer segmentation and opportunity scoring. Registration dates to come.

The Center for Software Innovation will implement an agreement between Ohio State and the Kyiv School of Economics (KSE) to collaborate on research and share knowledge to support educational efforts. This partnership will provide new opportunities for students and faculty from both universities to exchange experience and opportunities, including through collaborative research and innovation; visiting faculty and scholar programs; joint workshops and symposia on topics of mutual interest; teaching materials and other scientific and technological literature; and more.